Be Part of the Jefferson Highway Travel & Tourism Community

The Jefferson Highway Association (JHA) is dedicated to preserving, promoting, and developing this historic auto-trail that runs from Winnipeg, Canada, to New Orleans, Louisiana. Your involvement helps us bring this history to life for a new generation of travelers.

Join the Jefferson Highway Association

Becoming a member of the JHA connects you to a network of history enthusiasts, preservationists, and travelers, and your membership directly supports educational programs, signage efforts, and research.

Why Join the JHA?

  • Unite the Route: Help promote and unite the Highway as a unique international travel route for all ages and interests.

  • Support Preservation: Contribute directly to efforts that restore and revitalize historic places along the route.

  • Exclusive Access: Gain access to specialized publications, the quarterly Jefferson Declaration newsletter, and invitations to the Annual National Conference.

  • Affordable Tiers: The JHA offers individual, family, organizational, and business membership tiers to fit your interest.

Full membership benefits, rates, and sign-up can be found on the official JHA website:  https://jeffersonhighway.org/

Become a Marketing Partner  & Get Featured in the Jefferson Highway Travel Guide & Website 

By being a partner in the Jefferson Highway Travel Guide & Website, you are cost-effectively promoting your business, organization, and community while helping to sustain the route's promotion.

JHA Members receive free listings and discounted upgraded listings!

Who Should Partner?

Partnership is ideal for:

  • Communities & Destinations who want to build a sustainable tourism market and increase business to improve their economy.

  • Small Businesses who want to increase sales and boost their online branding power to promote their products, services, and establishment. Non-Profit Organizations who want to effectively promote and educate their target market, increase sales, and improve membership and sponsorship value.

  • Festival & Event Organizers and venues who want to maximize their online presence and increase event attendance.

Benefits of Partnership

Your partnership guarantees a direct, targeted connection to thousands of history-minded tourists, road-trippers, and classic car enthusiasts using our official travel planning tools.

  • Visibility: Receive a dedicated listing (including photos and profile page) in our Official Digital Travel Guide and on the official website directory pages.

  • Targeted Audience: Access travelers specifically seeking authentic historical sites, unique lodging, local dining, and specialized services along the historic route.

  • Discounted Rates: JHA Members receive free listings and discounted rates for upgraded listings and advertising opportunities.

How to Become a Partner

To inquire about adding a detailed listing for your attraction, lodging, food service, retail location, or destination, please contact Lisa D. Smith through the form below. 

Sign up for the Jefferson Highway Dispatch to get the latest issues of the digital Jefferson Highway Travel Guide, plus, a bi-weekly update on new podcast episodes, road trip stories, attractions & travel experiences, map updates, partner spotlights, and auto-trail history.